Banner Ad Rates
Position |
1x
|
3x
|
6x or more
|
Skyscraper banner |
900
|
750
|
650
|
Primary banner |
800
|
650
|
550
|
Secondary banner |
600
|
450
|
400
|
Button |
400 |
350 |
300 |
|
|
1x rate = 4 consective issues
3x rate = 12 issues (3 blocks of 4 consecutive weeks)
The primary banner is located at top center of the newsletter. Secondary banner is located within the body of the newsletter. The button banner and the skyscraper banner are both located in the right column.
Circulation
All NIRI members with deliverable e-mail addresses receive IR Update Weekly. More than half of the membership regularly open and view the contents each week.
Average e-mails distributed: 3,000/month; Average e-mail open rate: 1,500/month.
Distribution
Issues are distributed electronically every Tuesday not recognized as an official holiday.
Reserving space
To reserve space, please contact aeggers@niri.org.
Mechanical specifications
Low resolution: 72 dpi
Color: RGB
Format: JPG or animated GIF. No Flash files please.
Maximum dimensions:
Primary and Secondary ads: 468 pixels W x 80 pixels H
Skyscraper ad: 120 pixels W x 600 pixels H
Button ad: 120 pixels W x 60 pixels H
File size: 40K or smaller
Deadline and procedures for submitting materials
E-mail your logo and Web site address to professionaldevelopment@niri.org. Materials are due one week prior to the reservation date of the first insertion.
Cancellation Policy
All cancellations must be received in writing at least one week prior to the reservation date of the first insertion. Any cancellation received after that date is still considered a full obligation.