IR Planning – Establishing KPIs and Benchmarking your IR Program
Tuesday, June 4, 2019 | 11:30AM
- 11:50AM | Room: Grand Canyon
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Express Talk
| Michael Miller, CFA | Brian Matt |
Investor Relations has always been a unique blend of “art” and “science”. As a result, measuring success in IR can be challenging. In this Express Talk, Mike and Brian will show you how to incorporate KPIs into the successful planning and execution of your IR program. Topics will include:
- KPIs to help evaluate your IR program
- How to plan, execute and measure the success of investor meetings, roadshows and conferences
- Establishing metrics to measure the effectiveness of your messaging, investor interactions and targeting efforts
- Benchmarking your program versus peers
- Engaging your C-Suite in every step of the process
Sponsored by IHS Markit
